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Without realizing, we are only five months away from Christmas. From October to December it is the best shopping time of the year. People are willing to spend money and throw caution to the wind so that they can find the best holiday gifts for family and friends. A lot of us are questioning how we can take benefits of the holidays and earn a little money for ourselves to allow us for the holidays.

ACTION NOW! It is definitely not too early to start developing your online store ready for Christmas shopping and at the same time you really don’t have much time to waste. I’ve covered a month-by month cheat-sheet to be sure you get the MOST sales for this Christmas.

August: There are companies merchandising ecommerce software to assist you act quick and spend your time wisely so that you can look for a way to take advantage of the holiday spending. Test out suitable ecommerce solutions if looking to potentially change solutions. Now’s the best time to make such changes since you won’t have much time to make sure changes going forward. If not happy with current shopping cart, you can either survey for a suitable one or consider a few major carts such as InstanteStore, Yahoo Store, Volusion, CommerceSpace, 3D Cart, NetSolutions and Early Impact Product Cart. Just remember, fit yourself with professional ecommerce software.

September: This month is the suitable time to start sensible on SEO work. Conduct keyword research making use of tools like Google Keyword Tool (https://adwords.google.com/select/KeywordToolExternal) or WordTracker.com that offers free trial. Since time is restricted, you may aim “buying keywords” first and then “research/browsing keywords” later on. You may ask “What’s the difference”? Buying keywords are more specific niche for example “Ipod Nano 8GB best price” or “Apple Ipod Nano 8GB” whereas browsing keywords are more general “apple ipod nano”. Start out writing articles, press releases and syndicating content to build up links to your store’s webpages using the keywords you’ve selected.

October: Do build up your in-house e-mail list. Be sure you contribute something wonderful or value to your visitors in exchange for their e-mail address and name. You may want to put yourself in your customer’s shoe while doing this. Then make sure you give your wonderful list and good promotions at least once a week. You must have them get used to receiving and reading your e-mail offers. This will in directly get the early Christmas shoppers start buying now.

November: Basically, Christmas shopping wave begins! Do A/B and/or multi variate split testing to boost your results. Make sure to test out your headlines, offers, layouts and even prices to see which combination works the best. Can use Google’s free Analytics + Multi-Variate testing (http://www.google.com/analytics) to do this for free. You’ll find out small changes can sometimes bring you A FANTASTIC difference in results. Optimize all these and make sure you don’t leave any money on the table. Do bear in mind put up CLEAR notices telling your customers when’s the LATEST date to order to ensure they receive it before Christmas. Definitely a good time to pull ahead your e-mail list with Christmas several offers.

December: Do continue hitting list with Christmas offers and continue making tweaks to create visitor-to-customer conversion. It is important that you Do NOT make any major changes. Split testing is alright. Ride the wave and make sure your supplier and fulfillment house can manage all your orders.

With all of these information at your fingertips and with such a little time left, you will find out that with your time directed in the right way and the assistance you need you can build a positive Internet business.